Being chosen to rebrand Bobolino Floral Design- one of the most respected florists in Tuscany – was a true privilege.
Known for their exceptional work across hotels, weddings, and events, their approach to floristry is both refined and deeply connected to nature. The goal was to create a visual identity that felt just as thoughtful -calm, elegant, and timeless.
The palette centers around a soft, natural green, complemented by muted tones and subtle contrasts that echo the poetry of their compositions. At the heart of the identity is the BFD monogram – simple, modern, and quietly strong.
